When it comes to some issues that will work against your SEO efforts, there are some issues where everyone agrees. Among these, the most prominent are:
· Not having a web page title
· Using too many graphics, images, or flash animation on a given web page
· Having a menu system that is prohibitively complex.
It is extremely important that every web page on your site has a title. Without providing a descriptive title that is search engine optimized with the right keywords, you'll not only hurt your ranking, but you'll turn visitors away.
Consider it the equivalent to owning a store without a sign and with blackened windows. To make sure that you're doing your best on that level, make certain that each web page on your site has its own unique title that is specific to its content. Try to make sure that it includes the primary keyword for that page, to ensure proper SEO for search engine spiders.
Also keep in mind search engines can’t understand images or flash animations, nor will they ever understand their appeal. Therefore, though images are great ways to add appeal to your visitors, by adding too much to any given web page, you're decreasing the value of your search engine optimization.
For proper search engine optimization, a simple textual link is your best option as it is the easiest for a search engine spider to understand. It makes your site much more likely to be seen in full by the spider, and therefore receive the best indexing and ranking results.
Please visit Internet Marketing Resources for a free report on SEO
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